Content Strategist

Cathleen Jimenez

Content strategist at Jetfuel. Covers SEO, content marketing, and brand storytelling.

Articles by Cathleen Jimenez

We Asked ChatGPT to Recommend a Brand 100 Times. Here Is What Decided the Answer.

We Asked ChatGPT to Recommend a Brand 100 Times. Here Is What Decided the Answer.

We tested ChatGPT brand recommendations across a consumer category. Here is what determined the answer: citations, search volume, and content freshness.

Digital Marketing
Personalization in Email Marketing for Food and Beverage Brands

Personalization in Email Marketing for Food and Beverage Brands

How food and beverage brands use email personalization in 2026: which data to collect, how to segment, AI tactics, privacy rules, and a step-by-step playbook.

Email Marketing
How to Get Your Brand Mentioned by ChatGPT, Gemini, and Perplexity (2026 Guide)

How to Get Your Brand Mentioned by ChatGPT, Gemini, and Perplexity (2026 Guide)

How each platform sources answers, the 9 signals that get you cited, and how to check if you already are. With a platform-by-platform sourcing table.

Advanced SEO Techniques SEO Brand development
How to Find Low-Competition Keywords in 2026: A 6-Step SEO Guide

How to Find Low-Competition Keywords in 2026: A 6-Step SEO Guide

The 2026 guide to low-competition keywords: a list of winnable keyword types, free tools to find them, the digital marketing agency workflow, and search-intent analysis.

SEO
How to Set Up Bing Webmaster Tools for Your Site: The Complete 2026 Guide

How to Set Up Bing Webmaster Tools for Your Site: The Complete 2026 Guide

Set up Bing Webmaster Tools, submit a sitemap, and configure IndexNow (the official protocol). In 2026, Bing indexing feeds ChatGPT and Copilot AI search.

SEO
How to Build a Search Everywhere Optimization Strategy

How to Build a Search Everywhere Optimization Strategy

A step-by-step framework for Search Everywhere Optimization. Includes platform-by-platform playbook, 90-day roadmap, and measurement KPIs for multi-surface visibility in 2026.
Why AI Brand Recommendations Are Inconsistent and What eCommerce Brands Should Do

Why AI Brand Recommendations Are Inconsistent and What eCommerce Brands Should Do

AI brand recommendations are inconsistent across AI search tools. Here’s why volatility happens and how eCommerce brands can increase inclusion probability.

Advanced SEO Techniques
10 Quick SEO Wins to Boost Your Brand Today

10 Quick SEO Wins to Boost Your Brand Today

Boost your brand's online visibility with 10 quick search engine optimization wins you can implement today for immediate results.

Advanced SEO Techniques
AI Marketing Without the Creep Factor: Personalization That Converts (and Builds Trust)

AI Marketing Without the Creep Factor: Personalization That Converts (and Builds Trust)

Learn how ethical AI marketing drives conversions and customer trust. Explore six personalization strategies that boost ecommerce results responsibly.
The Invisible SERP: Why You're Losing Traffic to AI-And How to Win It Back

The Invisible SERP: Why You're Losing Traffic to AI-And How to Win It Back

You're not just losing traffic to competitors-you’re losing it to AI. Learn GEO strategies to keep your brand visible in ChatGPT, Gemini, and Perplexity.

Advanced SEO Techniques SEO
Is Your E-Commerce Marketing Strategy Broken? 7 Warning Signs You Can’t Ignore

Is Your E-Commerce Marketing Strategy Broken? 7 Warning Signs You Can’t Ignore

Struggling with sales or traffic? Discover 7 warning signs your e-commerce marketing strategy is broken—and how to fix it before it hurts your growth.
Cracking the Code: Clickbait vs. Genuine Value in Food Ecommerce

Cracking the Code: Clickbait vs. Genuine Value in Food Ecommerce

Can food e-commerce brands balance clickbait and genuine value? Discover ethical strategies to craft engaging headlines that build trust and drive results!

Content Marketing Food & Beverage Industry
How to Build a Killer Demand Model in Food & Bev E-Commerce

How to Build a Killer Demand Model in Food & Bev E-Commerce

For food and beverage companies, nailing demand modeling will ensure they handle the ups & downs of market trends, stay competitive, and keep business thriving.

Paid Social Digital Marketing

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