Table of Contents Overview Remarketing on Facebook allows CPG companies to re-engage with users who have interacted with their brand online but have not yet made a purchase. This strategy is not just about bombarding consumers with repetitive ads; it’s about understanding their needs, preferences, and online behaviors to present them with tailored, timely, and […]

YouTube is the second largest search engine. If you’re not advertising on YouTube then you are potentially missing out on some serious conversions. YouTube is not just a platform to share and upload adorable puppy videos. It is the new generations form of television and you know how attention-grabbing television ads were in the past. […]

You recently launched your Shopify site. You spent all night working on it. Fueled by coffee and determination, you pressed the green button and it’s now LIVE! However, you look at your sales dashboard. Your heart sinks into the floor. 0 sales. A big, fat goose egg.  People are flocking to the site, but they […]